Organised in early autumn, the Tax Free World Association or TFWA takes place every year. This unmissable event for duty free players takes place at the Palais des Festivals in Cannes and brings together more than 3,000 famous brands.
An extraordinary event
This meeting brings together all the protagonists of the duty free industry from around the world. It is a unique event that allows brands to create and maintain business relationships. It is also a time where participants can find support to increase their sales.
The TFWA will also address other aspects of international trade without tax. Finding new products, how to market them to travellers, understanding the market, what will appeal and what will not, are some of the key information that will be considered at the TFWA. A policy adapted to each period is thus defined by the speakers, but also by the permanent staff who organise this show. It is thus possible to discuss the different ways to better sell a product around the world without “selling out”.
This trade fair makes an important contribution to the dynamics of trade in general and not only to duty-free sales.
“Trade for trade’s sake
This is the motto of the TFWA. This non-profit organisation promotes trade and wants to facilitate it.
To this end, the fair offers a comprehensive programme. Exhibitions, meetings with leading brands, but also conferences are presented. In this way, it is possible to gain a better understanding of the ins and outs of commercial activities carried out during travel (travel retail). Various studies are presented, by sector of activity, by region or by country.
These conferences are complemented by sessions given by the TFWA innovation laboratory. The latest technologies, the study of new travel habits, new ways of travelling…, all this is analysed to offer participants up-to-date information and enable them to progress in the field of duty free.
Visitors or exhibitors, all can find an excellent reason to come to the Cannes show. The visitor can learn about new trends and discover new suppliers, but also try out new products.
Exhibiting allows you to show yourself to a large audience of duty free professionals and to establish new business relationships. It is also an opportunity to find out what the competition is doing and to adapt to the market and all its changes.
Getting to the show is easy
Although this year’s TFWA could not be held due to the health crisis, it is a major event that is essential to plan for from year to year.
To save time and make sure you can get to the TFWA, hiring a car and driver will offer you many advantages. No stress, high comfort, but also the possibility to work on the road to prepare your visit or to record all the information gathered is an incomparable saving of time. Transfers from the airport, train station or your hotel are made easy. Simply schedule a meeting time and you can be sure that a car will be waiting for you.
Our car rental service provides experienced drivers for the TFWA. Our fleet of top-of-the-range vehicles is new. You will find everything you need: wi-fi, snacks, drinks… and you can travel to your show in complete peace of mind.
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